Top Drawing & Coloring Apps in the UK on iOS: Q1 2025 Performance

In the first quarter of 2025, the drawing and coloring app market on iOS in the United Kingdom showcased varied performance trends among the top five applications. According to data provided by Sensor Tower, these apps experienced diverse patterns in downloads, revenue, and active users.

Zen Color - Color By Number by Oakever Games saw a consistent trajectory in weekly revenue, peaking at approximately $910 in late February. Downloads fluctuated, reaching a high of 21.8K mid-February, while active users increased from 61.8K to 81.9K by the end of March.

Color Pop AI - Coloring Book from MWM experienced steady weekly revenue, maintaining around $11K to $14K throughout the quarter. Downloads hit a notable spike to 30.8K at the start of January, with active users peaking at 92.3K during the same period before settling to around 52.3K by late March.

Color by Number：Coloring Games by Wildlife Studios maintained a steady weekly revenue, with figures around $5.5K to $7.9K. Downloads showed a significant increase mid-February at 12.6K, while active users fluctuated, reaching a high of 75K at the start of January and ending the quarter at 46.8K.

Happy Color by Numbers Game from X-Flow recorded stable weekly revenue, hovering around $356 to $726. Weekly downloads varied, peaking at 11.5K early in the quarter, and active users remained robust, increasing from 120.7K to 136.6K by the end of March.

Lastly, Phone Case DIY by Crazy Labs did not generate revenue but showed a decline in downloads from 11.5K to 2.5K over the quarter. Active users decreased from 58K to 15.6K by March's end.

For more detailed insights into these apps and their performance, visit Sensor Tower.